TVS Star City Plus New King in 110cc Segment with Premium Features and 70 kmpl Mileage

TVS Star City Plus: In the bustling landscape of India’s two-wheeler market, the TVS Star City Plus has carved out a significant niche for itself as a dependable, fuel-efficient, and stylish commuter motorcycle. As we delve into 2024, this popular model continues to evolve, meeting the changing needs of urban and rural riders alike.

A Brief History

The TVS Star City Plus is the upgraded version of the original Star City, which was first introduced in the early 2000s. The ‘Plus’ variant, launched in 2014, brought significant improvements in design, performance, and features, elevating it to a more premium position in the commuter segment.

Current Market Position

As of 2024, the TVS Star City Plus remains a strong contender in the highly competitive 110cc segment. Despite fierce competition from rivals like Hero Splendor, Honda CD 110 Dream, and Bajaj Platina, the Star City Plus has maintained its popularity, particularly among young urban professionals and college students.

In the fiscal year 2023-24, TVS Motor Company reported sales of over 300,000 units of the Star City Plus, underlining its continued relevance in the market. This success can be attributed to the bike’s balanced combination of style, performance, and affordability.

Key Features and Specifications

The 2024 model of the TVS Star City Plus comes with several noteworthy features:

FeatureSpecification
Engine109.7cc, Single-cylinder, Air-cooled
Power8.19 PS @ 7350 rpm
Torque8.7 Nm @ 4500 rpm
Transmission4-speed constant mesh
Fuel Efficiency70 km/l (claimed)
Fuel Tank Capacity10 liters
Kerb Weight116 kg
Ground Clearance180 mm
Brakes (Front/Rear)130 mm Drum / 110 mm Drum (Optional 130 mm Front Disc)
Suspension (Front/Rear)Telescopic Fork / 5-step adjustable Hydraulic Shocks

Design and Aesthetics

The Star City Plus has always been known for its attractive design, and the 2024 model continues this tradition. The motorcycle features:

  1. Sleek Body Lines: A modern, aerodynamic design that appeals to young riders.
  2. LED Headlamp: Enhancing both visibility and style.
  3. Digital-Analog Instrument Cluster: Providing essential information in an easy-to-read format.
  4. Vibrant Color Options: Including Racing Blue, Titanium Grey, Platinum Black, and Scarlet Red.

Technology and Innovation

TVS has incorporated several technological advancements in the Star City Plus:

  1. ETFi (Ecothrust Fuel Injection) Technology: Enhancing fuel efficiency and reducing emissions.
  2. Integrated Starter Generator (ISG): For quieter and smoother starts.
  3. Automatic Headlamp On (AHO): Improving safety in all lighting conditions.
  4. USB Charging Port: A practical addition for today’s smartphone-dependent riders.

Performance and Efficiency

The Star City Plus is powered by a refined 109.7cc engine that strikes a balance between performance and fuel efficiency. The engine’s torque is optimized for city riding conditions, providing good low-end grunt for quick acceleration in traffic.

Fuel efficiency remains a key selling point, with TVS claiming a mileage of up to 70 km/l under ideal conditions. This makes the Star City Plus one of the most economical options in its segment, a crucial factor for budget-conscious commuters.

Comfort and Ergonomics

Recognizing the importance of comfort for daily commuters, TVS has paid special attention to the ergonomics of the Star City Plus:

  1. Long, Comfortable Seat: Providing ample space for both rider and pillion.
  2. Upright Riding Position: Reducing fatigue during long rides.
  3. 5-step Adjustable Rear Suspension: Allowing customization based on load and road conditions.
  4. High Ground Clearance: Ensuring easy maneuverability over rough roads and speed bumps.

Safety Features

Safety is a paramount concern, and the Star City Plus addresses this with:

  1. Synchronized Braking Technology (SBT): Enhancing braking efficiency and stability.
  2. Optional Front Disc Brake: Providing better stopping power.
  3. Tubeless Tires: Reducing the risk of sudden deflation.

Market Competition

The 110cc commuter segment is highly competitive. Here’s how the TVS Star City Plus stacks up against its main rivals:

FeatureTVS Star City PlusHero Splendor PlusHonda CD 110 DreamBajaj Platina 110
Engine109.7cc97.2cc109.51cc115.45cc
Power8.19 PS8.02 PS8.67 PS8.6 PS
Claimed Mileage70 km/l80 km/l65 km/l72 km/l
Price Range (Ex-showroom)₹70,000 – ₹75,000₹69,000 – ₹75,000₹67,000 – ₹72,000₹65,000 – ₹70,000

Customer Satisfaction and After-Sales Service

TVS has built a reputation for reliable after-sales service, which has contributed significantly to the Star City Plus’s success. The company has:

  1. Extensive Service Network: With over 4,000 touch points across India.
  2. Digital Service Initiatives: Including online service booking and digital service records.
  3. Competitive Warranty: 5-year warranty as standard, with options for extension.

Environmental Considerations

As environmental concerns grow, TVS has taken steps to make the Star City Plus more eco-friendly:

  1. BS6 Compliance: Meeting the latest emission norms.
  2. Improved Fuel Efficiency: Reducing overall carbon footprint.
  3. Use of Recyclable Materials: In certain components of the motorcycle.

Future Outlook

Looking ahead, TVS is expected to continue refining the Star City Plus to meet evolving market demands:

  1. Possible Hybrid Variant: Rumors suggest TVS might be working on a mild hybrid system for improved efficiency.
  2. Enhanced Connectivity: Future models may include Bluetooth connectivity and smartphone integration.
  3. Advanced Safety Features: Introduction of ABS (Anti-lock Braking System) in higher variants.

Conclusion

The TVS Star City Plus, with its blend of style, efficiency, and reliability, continues to be a formidable player in the Indian commuter motorcycle segment. Its success story is not just about impressive sales figures, but also about how it has adapted to changing consumer needs while staying true to its core values of affordability and dependability.

As urban mobility evolves, with increasing focus on efficiency and sustainability, the Star City Plus is well-positioned to remain relevant. Its continued popularity is a testament to TVS Motor Company’s understanding of the Indian two-wheeler market and its ability to deliver products that resonate with a wide range of consumers.

Whether it’s navigating through congested city streets, cruising on highways, or traversing rural landscapes, the TVS Star City Plus proves to be a versatile companion. As we move forward, it will be interesting to see how this iconic model continues to evolve, potentially embracing hybrid or even electric technology in the future, while maintaining its status as a trusted name in Indian households.

The journey of the TVS Star City Plus is more than just a tale of a successful product; it’s a reflection of India’s evolving mobility needs and the automotive industry’s response to these changing dynamics. As the country progresses towards a more sustainable and efficient transportation future, models like the Star City Plus will play a crucial role in shaping the narrative of personal mobility in India.

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